Choose Your Plan to Grow
Let's grow meaningful products that delight your users.
Trusted by companies, partners and clients from best B2B and B2C like:
User-centric Product Growth Course
Build your Growth roadmap from Quick Wins to Big Bets by combining behavioural science and proven growth strategies to drive impact and delight.
Onboarding & Activation Sprint
In just 2 weeks, we’ll audit and upgrade your Onboarding and Activation.
Live & async sessions over 2 weeks
UX teardown of onboarding experience
Growth roadmap & UX improvements
30+ PLG onboarding flows in benchmark database
from €9,000
*Pricing based on
company stage
Product-led Growth Program, 3+ months
Expert PLG advising to help your product scale with strong UX.
Weekly strategic consulting sessions with your team
Custom PLG roadmap focused on Activation, Retention, and Monetization
Ongoing UX audits with async feedback via Loom and Slack
Guidance on product team hiring and leadership decisions
Let’s talk
User-centric Product Growth Course
Build your Growth roadmap from Quick Wins to Big Bets by combining behavioural science and proven growth strategies to drive impact and delight.
Onboarding & Activation Sprint
In just 2 weeks, we’ll audit and upgrade your Onboarding and Activation.
Live & async sessions over 2 weeks
UX teardown of onboarding experience
Growth roadmap & UX improvements
30+ PLG onboarding flows in benchmark database
from €9,000
*Pricing based on
company stage
Product-led Growth Program, 3+ months
Expert PLG advising to help your product scale with strong UX.
Weekly strategic consulting sessions with your team
Custom PLG roadmap focused on Activation, Retention, and Monetization
Ongoing UX audits with async feedback via Loom and Slack
Guidance on product team hiring and leadership decisions
Let’s talk
User-centric Product Growth Course
Build your Growth roadmap from Quick Wins to Big Bets by combining behavioural science and proven growth strategies to drive impact and delight.
Onboarding & Activation Sprint
In just 2 weeks, we’ll audit and upgrade your Onboarding and Activation.
Live & async sessions over 2 weeks
UX teardown of onboarding experience
Growth roadmap & UX improvements
30+ PLG onboarding flows in benchmark database
from €9,000
*Pricing based on
company stage
Product-led Growth Program, 3+ months
Expert PLG advising to help your product scale with strong UX.
Weekly strategic consulting sessions with your team
Custom PLG roadmap focused on Activation, Retention, and Monetization
Ongoing UX audits with async feedback via Loom and Slack
Guidance on product team hiring and leadership decisions
Let’s talk
Let’s co-create growth stories, playbooks, and product spotlights that inspire.
Previous happy partners:
Growthmates Content
Partnerships:
for companies looking to build brand awareness and credibility.
We don’t just advise teams, we spotlight them. Growthmates shares powerful product stories via:
Newsletter and Podcast & leading growth experts
6k+ newsletter reach (people from Miro, Atlassian, Intercom, etc.)
17k+ LinkedIn reach (Founders, PMs, Product Designers)
Let’s co-create growth stories, playbooks, and product spotlights that inspire.
Previous happy partners:
Growthmates Content
Partnerships:
for companies looking to build brand awareness and credibility.
We don’t just advise teams, we spotlight them. Growthmates shares powerful product stories via:
Newsletter and Podcast & leading growth experts
6k+ newsletter reach (people from Miro, Atlassian, Intercom, etc.)
17k+ LinkedIn reach (Founders, PMs, Product Designers)
Let’s co-create growth stories, playbooks, and product spotlights that inspire.
Previous happy partners:
Growthmates Content
Partnerships:
for companies looking to build brand awareness and credibility.
We don’t just advise teams, we spotlight them. Growthmates shares powerful product stories via:
Newsletter and Podcast & leading growth experts
6k+ newsletter reach (people from Miro, Atlassian, Intercom, etc.)
17k+ LinkedIn reach (Founders, PMs, Product Designers)
Wall of love from clients
I invited Kate to have a fireside-style chat with our growth team at Grammarly.
We had sessions focusing on user activation and team growth practices. Kate's content was inspiring, actionable, and easy to follow. Our team was enthusiastic about the sessions and left feeling empowered to try new tactics to drive growth at Grammarly.
Shane Fontane
Sr. Manager, Growth Design @Grammarly
Kate worked with our team for a few months on user activation, and her structured approach helped us quickly clarify key opportunities and next steps.
She brought a ton of energy, practical examples, and clear trade-off thinking — exactly what we needed to move forward.
What stood out was her ability to switch seamlessly between strategic guidance and hands-on feedback.
If you need someone who brings clarity, energy, and actionable frameworks to growth challenges, Kate is an excellent partner.
Robert Cserti
Product Leader @Manychat
We felt the collaboration was a real success — both in assessing what we had and validating the ideas we were exploring.
The Zeffy form builder went super well — that initiative alone gave us a 15% lift in activation, our biggest win so far. We're now rolling it out across all our form types.
It also helped us refocus onboarding on the core product, which had a great cumulative impact on activation in the past months (+50%).
Michel Ferry
Head of Product @Zeffy
We worked with Kate when we needed more in-house expertise in Growth Design and Product Management. Our main challenge was improving the Activation of new accounts. From our collaboration, the key results were:
1) Kate completed an audit and trained the team on frameworks from both design and growth perspectives.
2) She helped instill a growth mindset in our design team by focusing on growth principles.
3) We implemented some of her recommendations, including a full overhaul of our email onboarding series.”
Artur Evstefeev
Product Leader @Manychat
I worked with Kate in a coaching capacity over a few months, and she made a huge impact. From actionable tactics across Activation and Monetization to thoughtful career guidance, every session delivered real value.
Kate has a unique way of teaching — grounded, approachable, and packed with real-world insights. She helped me break down complex ideas, and always ended sessions with clear next steps I could apply immediately.
Thanks to her support, I landed a dream job and expanded my thinking as a growth practitioner in ways I couldn’t have reached alone.
Ben Pham
Senior Product Designer @ Loom
Kate provided our team with comprehensive guidance around Sign Up flow, two modes for onboarding, and how we should start measuring the Aha- moment.
Ultimately, Kate helped to open our eyes to very novice users who are completely not familiar with VR and helped us making their first experience with the product a magic.
Inga Petryaevskaya
Co-founder and CEO @Shapes XR
Wall of love from clients
I invited Kate to have a fireside-style chat with our growth team at Grammarly.
We had sessions focusing on user activation and team growth practices. Kate's content was inspiring, actionable, and easy to follow. Our team was enthusiastic about the sessions and left feeling empowered to try new tactics to drive growth at Grammarly.
Shane Fontane
Sr. Manager, Growth Design @Grammarly
Kate worked with our team for a few months on user activation, and her structured approach helped us quickly clarify key opportunities and next steps.
She brought a ton of energy, practical examples, and clear trade-off thinking — exactly what we needed to move forward.
What stood out was her ability to switch seamlessly between strategic guidance and hands-on feedback.
If you need someone who brings clarity, energy, and actionable frameworks to growth challenges, Kate is an excellent partner.
Robert Cserti
Product Leader @Manychat
We felt the collaboration was a real success — both in assessing what we had and validating the ideas we were exploring.
The Zeffy form builder went super well — that initiative alone gave us a 15% lift in activation, our biggest win so far. We're now rolling it out across all our form types.
It also helped us refocus onboarding on the core product, which had a great cumulative impact on activation in the past months (+50%).
Michel Ferry
Head of Product @Zeffy
We worked with Kate when we needed more in-house expertise in Growth Design and Product Management. Our main challenge was improving the Activation of new accounts. From our collaboration, the key results were:
1) Kate completed an audit and trained the team on frameworks from both design and growth perspectives.
2) She helped instill a growth mindset in our design team by focusing on growth principles.
3) We implemented some of her recommendations, including a full overhaul of our email onboarding series.”
Artur Evstefeev
Product Leader @Manychat
I worked with Kate in a coaching capacity over a few months, and she made a huge impact. From actionable tactics across Activation and Monetization to thoughtful career guidance, every session delivered real value.
Kate has a unique way of teaching — grounded, approachable, and packed with real-world insights. She helped me break down complex ideas, and always ended sessions with clear next steps I could apply immediately.
Thanks to her support, I landed a dream job and expanded my thinking as a growth practitioner in ways I couldn’t have reached alone.
Ben Pham
Senior Product Designer @ Loom
Kate provided our team with comprehensive guidance around Sign Up flow, two modes for onboarding, and how we should start measuring the Aha- moment.
Ultimately, Kate helped to open our eyes to very novice users who are completely not familiar with VR and helped us making their first experience with the product a magic.
Inga Petryaevskaya
Co-founder and CEO @Shapes XR
Wall of love from clients
I invited Kate to have a fireside-style chat with our growth team at Grammarly.
We had sessions focusing on user activation and team growth practices. Kate's content was inspiring, actionable, and easy to follow. Our team was enthusiastic about the sessions and left feeling empowered to try new tactics to drive growth at Grammarly.
Shane Fontane
Sr. Manager, Growth Design @Grammarly
Kate worked with our team for a few months on user activation, and her structured approach helped us quickly clarify key opportunities and next steps.
She brought a ton of energy, practical examples, and clear trade-off thinking — exactly what we needed to move forward.
What stood out was her ability to switch seamlessly between strategic guidance and hands-on feedback.
If you need someone who brings clarity, energy, and actionable frameworks to growth challenges, Kate is an excellent partner.
Robert Cserti
Product Leader @Manychat
We felt the collaboration was a real success — both in assessing what we had and validating the ideas we were exploring.
The Zeffy form builder went super well — that initiative alone gave us a 15% lift in activation, our biggest win so far. We're now rolling it out across all our form types.
It also helped us refocus onboarding on the core product, which had a great cumulative impact on activation in the past months (+50%).
Michel Ferry
Head of Product @Zeffy
We worked with Kate when we needed more in-house expertise in Growth Design and Product Management. Our main challenge was improving the Activation of new accounts. From our collaboration, the key results were:
1) Kate completed an audit and trained the team on frameworks from both design and growth perspectives.
2) She helped instill a growth mindset in our design team by focusing on growth principles.
3) We implemented some of her recommendations, including a full overhaul of our email onboarding series.”
Artur Evstefeev
Product Leader @Manychat
I worked with Kate in a coaching capacity over a few months, and she made a huge impact. From actionable tactics across Activation and Monetization to thoughtful career guidance, every session delivered real value.
Kate has a unique way of teaching — grounded, approachable, and packed with real-world insights. She helped me break down complex ideas, and always ended sessions with clear next steps I could apply immediately.
Thanks to her support, I landed a dream job and expanded my thinking as a growth practitioner in ways I couldn’t have reached alone.
Ben Pham
Senior Product Designer @ Loom
Kate provided our team with comprehensive guidance around Sign Up flow, two modes for onboarding, and how we should start measuring the Aha- moment.
Ultimately, Kate helped to open our eyes to very novice users who are completely not familiar with VR and helped us making their first experience with the product a magic.
Inga Petryaevskaya
Co-founder and CEO @Shapes XR
Featured Case Studies
The evolution of Miro's user onboarding from Startup to Series-C
We review your product data points and 100+ world-class examples to find friction, missed signals, and quick wins.
Learn more
How an AI-Powered Onboarding Agent Doubled Activation Rate
We combine analytics with user research to map your “aha moment” and activation funnel.
Explore
6 steps of Holistic User Onboarding & 10+ examples of B2B SaaS
We review your product data points and 100+ world-class examples to find friction, missed signals, and quick wins.
Read more
Featured Case Studies
The evolution of Miro's user onboarding from Startup to Series-C
We review your product data points and 100+ world-class examples to find friction, missed signals, and quick wins.
Learn more
How an AI-Powered Onboarding Agent Doubled Activation Rate
We combine analytics with user research to map your “aha moment” and activation funnel.
Explore
6 steps of Holistic User Onboarding & 10+ examples of B2B SaaS
We review your product data points and 100+ world-class examples to find friction, missed signals, and quick wins.
Read more
Featured Case Studies
The evolution of Miro's user onboarding from Startup to Series-C
We review your product data points and 100+ world-class examples to find friction, missed signals, and quick wins.
Learn more
How an AI-Powered Onboarding Agent Doubled Activation Rate
We combine analytics with user research to map your “aha moment” and activation funnel.
Explore
6 steps of Holistic User Onboarding & 10+ examples of B2B SaaS
We review your product data points and 100+ world-class examples to find friction, missed signals, and quick wins.
Read more
Antler VC: Supported 10+ early-stage startups
Supported 10+ startups worldwide as a part of the Antler advisory community for almost a year. Provided advice on introducing PLG strategy, uncovering opportunities for business growth with focus on establishing high-quality UX. Focused on early-stage startups in European markets.
Antler VC: Supported 10+ early-stage startups
Supported 10+ startups worldwide as a part of the Antler advisory community for almost a year. Provided advice on introducing PLG strategy, uncovering opportunities for business growth with focus on establishing high-quality UX. Focused on early-stage startups in European markets.
Grammarly. A series of AMA-sessions with Growth stream.
Hosted a series of AMA-sessions with Grammarly Growth Team to provide actionable advice and best practices with the focus on Activation, User Onboarding, and building Growth team processes at scale.
Grammarly. A series of AMA-sessions with Growth stream.
Hosted a series of AMA-sessions with Grammarly Growth Team to provide actionable advice and best practices with the focus on Activation, User Onboarding, and building Growth team processes at scale.
Manychat (Series B) — Growth Advising
Supported the first Growth team on Growth Design and Product Management. Completed an Activation audit and Emails revamp. Trained the team on frameworks from both design and growth perspectives. Helped instill a growth mindset in the team by focusing on growth principles.
Manychat (Series B) — Growth Advising
Supported the first Growth team on Growth Design and Product Management. Completed an Activation audit and Emails revamp. Trained the team on frameworks from both design and growth perspectives. Helped instill a growth mindset in the team by focusing on growth principles.
Want to explore collaboration?
Let's grow your meaningful product by leveraging
PLG and enhancing UX quality, together.
Want to explore collaboration?
Let's grow your meaningful product by leveraging
PLG and enhancing UX quality, together.
© 2025 GrowthMates
© 2025 GrowthMates
© 2025 GrowthMates