Services
For Businesses: helping you grow meaningful products by leveraging PLG and enhancing UX quality, together.
Activation & User Onboarding Audit
Uncover growth opportunities and improvements to drive Activation metrics with uplifting UX quality of the entire Onboarding experience.
- End-to-end audit of activation and onboarding flows
- Past experiments analysis to uncover new iterations
- Uncovering UX improvements
- Hypotheses for growth opportunities – “quick wins” and “big bets”
- Prioritisation and execution reviews
- Live sessions with the team
- Access to best practices database
Starts at $6,500 ($5,000 for early-stage startups)
Tell about your challengeGrowth Advising (PLG, Research, UX) on a retainer basis
Personalised frameworks and best practices for your team to drive your Product Growth holistically (Activation, Retention, ARR) with levelling up product quality and team expertise.
- Weekly sessions and async collaboration hours
- Workshops to co-create growth strategies and solutions
- Defining the optimal teams structure and support hiring for the Growth & Product Org
- Holistic UX analysis of the product to uncover improvements and raise the quality bar
- Analysing your Product, ICP, Business model to uncover growth opportunities across Activation, Retention, Monetisation
- Up-skilling the existing teams on PLG, UX and User Research
- Improving team processes (OKRs Traction, Design Reviews, Learn & Iterate sessions)
Starts at $8.000/mo
Tell about your challengeGrowth Team Workshop / AMA-sessions
Empower your team with new tools like 5-step Growth Framework and Growth Design Sprint. Get a fresh perspective with facilitated Q&A sessions.
Starts at $2,500
Send inquiryGrowthmates Podcast & Newsletter Sponsorship
Feature your product to the engaged audience on Growthmates podcast, newsletters, and industry reports. Current sponsor is Appcues.
Starts at $2,000
Send inquiryNeed ad-hoc support?
Book 1 advising session for your burning questions to get some insights ASAP.
Starts at $590 / 1-hour session
Book a sessionFor Individuals: get guidance to progress in your career to leadership position and advance your expertise in PLG.
1:1 Coaching / Mentorship
For individuals and leaders in teams who’re seeking guidance to foster career growth, IC→ Leadership transition, and want to receive regular feedback to improve their work.
*package from 8 sessions
for 2+ months period
Self-Service Onboarding Course
Get frameworks to improve your user onboarding that becomes the base for your product growth.
Next cohort:
2-25 September, 2024
![GrowthMates](https://freight.cargo.site/t/original/i/566960b7d3c12ac68fa05994ad96d0f22dec7b8763215f021dd0ad6964605e3d/about-intro-backdrop.jpg)
Clients & Podcast Guests
Build Product-led Growth and advised companies like:
1:1 Coaching / Mentorship clients coming from companies like:
Growthmates podcast, newsletter, and reports featured leaders from companies like:
Case Studies & Collaborations
The Evolution of Miro Onboarding
How the approach evolved with examples and key learnings across 3 phases:
Phase 1: Startup learnings [50 people, 1 million users]
Phase 2: Hyper-Growth and Big Bets [150 → 1000 people, 3 → 10 million users]
Phase 3: Growth at scale and the power of smart iterations [≈1,800 people, ≈50 million users]
Bonus: The approach to the activation metric and how to define it.
![GrowthMates](https://freight.cargo.site/t/original/i/a3fef7a4207c1572ffbe9bdc0b7b658d59553f409b703375431f3b05fe8d6238/case-miro.png)
Antler VC: Supported 10+ early-stage startups
Supported 10+ startups worldwide as a part of the Antler advisory community for almost a year. Provided advice on introducing PLG strategy, uncovering opportunities for business growth with focus on establishing high-quality UX. Focused on early-stage startups in European markets.
![GrowthMates](https://freight.cargo.site/t/original/i/f7ef473f07bf0a698deeaac5d2eec2e229271d597cc2c03d656beae0fc517b96/case-antler.png)
Grammarly. A series of AMA-sessions with Growth stream.
Hosted a series of AMA-sessions with Grammarly Growth Team to provide actionable advice and best practices with the focus on Activation, User Onboarding, and building Growth team processes at scale.
![GrowthMates](https://freight.cargo.site/t/original/i/4e76c2df2e631d83c9ceba7e81f38f298a5ab92c8b63fe2c95722d8a1a15d865/case-grammarly.png)
Manychat (Series A) — Growth Advising
Hosted a series of AMA-sessions with Grammarly Growth Team to provide actionable advice and best practices with the focus on Activation, User Onboarding, and building Growth team processes at scale.
![GrowthMates](https://freight.cargo.site/t/original/i/723b844b6b481d27986033c6f914a53f06eabb4e854901869b7140e96503336a/case-manychat.png)
Tutorful (Series A): Onboarding Audit
Conducted a holistic audit of Onboarding journeys, identified key CR to registration opportunities with tackling UX issues. Helped the team understand key user behaviour patterns and shape a robust growth-centric roadmap for Activation flows to increase CR to registration and Activation metrics.
![GrowthMates](https://freight.cargo.site/t/original/i/d911cbccf6d41faa5e2e4ae2ed1a3b17ee3ca418af056aea926d8a203fe117f8/case-tutorful.png)
![GrowthMates](https://freight.cargo.site/t/original/i/566960b7d3c12ac68fa05994ad96d0f22dec7b8763215f021dd0ad6964605e3d/about-intro-backdrop.jpg)